RED WHEAT SUMMARY AND KEY POINTS

Summary

Red wheat is an exciting new product that has a real ongoing market demand, going into one of the UK best known premium brands, Hovis. Red wheat however, is not new to the UK as it has been under going extensive and very successful trials with RHM for the last 4 years. On the farm it has shown itself to be very versatile with a large window for drilling, a very early harvest, low input costs and most importantly one of the best gross margin returns available.

Red wheat is accompanied by a comprehensive buyback contract that is a bought on a produce of acre basis and includes achievable specifications and generous fallbacks. Just as important the grower receives timely and extensive agronomy information which is sent via regular crop bulletins.

So what’s the catch? The answer is “there isn’t one”. All you need is moisture retentive soil, follow the expert agronomy advice and have the vision to be part of one of the most exciting and profitable growing clubs in the UK.

Key Points

• Exciting brand and exclusive growing club
• Proven in the UK over the last 4 years
• Very profitable
• Fixed and premium prices available
• Achievable specifications
• Good fallbacks and allowances
• Low rejection rates
• A crop that is genuinely needed
• Wide drilling window. October-April
• Lower nitrogen requirement. (Good for environment) £100/ha less
• Lower input costs
• Lower bulk means less to dry and store

Gleadell still have a small availability of contracts for 2010 harvest for more information please contact your Gleadell Farm Trader